This Author Raised More Than 15 Million Dollars in 24 Hours

A tale of two paradigms

In 2007, Google had launched an initiative called ‘Knol’ that was dubbed as Wikipedia killer. It was focused on authors and they could add Google Ads to make some money. Writers, old and new, on Medium are well versed with this phenomenon. The phenomenon I am referring to is — where a lot of similar content gets generated because of the inordinate pressure on quantity.

It’s a flawed system with the potential of content being ‘rat-holed’ into specific categories. In…